30th Annual Architecture in Perspective Competition | Architectural Illustration | Architectural Rendering

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CASH PRIZES – $7,750 in cash and $1,650 in other prizes

Jury for Professional Awards

Rodrigo Lopez
Chief Creative Office | Principal

As chief creative officer, Rodrigo assumes creative leadership across the Boston and New York studios and serves as a steward for the Neoscape brand. With Neoscape since 2000, he spearheads Neoscape’s commitment to visionary creative and inspired innovation by guiding the studio’s teams for 3D, film, design, and interactive as they break new ground in emerging media. His main focus is to define and design marketing campaigns that deliver a more integrated, comprehensive experience across all media touchpoints. Rodrigo has recently overseen visualization work for a variety of large-scale projects including 101 Seaport Square, River Point in Chicago, and the Mansion on Madison, which received ASAI’s prestigious Hugh Ferriss Memorial Prize for visualization in 2014.

A leader in his field, Rodrigo is an oft-sought speaker and juror at industry conferences and award competitions. Most recently, he presented on the topic of pitching visualizations creatively at Autodesk University in Las Vegas. Additionally, in 2013 he was an Instructor at “cgschool” (hosted by Neoscape) where he spoke about the pre-production process for real estate marketing films. He has also presented sessions about visual storytelling at Boston Design Week, the d2 conference in Vienna, the “View” conference in Italy, and “Mundos Digitales” in Spain.

Rodrigo’s passion for storytelling and film extends well beyond the doors of Neoscape’s studio. He is currently writing, directing, and producing a feature-length film At Dawn, a dystopian coming-of-age tale, and has directed several music videos that helped propel a local Boston band to success.

Rodrigo earned a Bachelor of Science in Architecture from the New Jersey Institute of Technology.

Jaron Lubin
Jaron Lubin is a Principal of Safdie Architects based in Somerville, Massachusetts. Mr. Lubin is central to many of the firm's recent speculative proposals and realized projects. His recent assignments include proposals for the National Art Museum of China in Beijing, a new Chinese opera house in Hong Kong, and a competition entry for the National Library of Israel. He was part of the design team for the Marina Bay Sands in Singapore and is currently responsible for several of the firm's Singapore projects including the residential high rise tower Sky Habitat and Project Jewel, a new mixed-use complex at Singapore's Changi Airport.

Taidgh McClory
Taidgh serves as Senior Vice President/Partner of Strategic Planning & Brokerage Operations. In this capacity, Taidgh oversees new business development and management of strategic accounts across all major business lines at CBRE/New England.

Prior to this role, Taidgh served as SVP/Partner of the Creative & Analytics team for CBRE/NE, where he was responsible for managing the Marketing and Client Services operations. CBRE/NE’s Creative & Analytics department is the largest and most robust in the industry —from marketing strategy development to collateral production, offering clients a complete in-house marketing and design shop.

Taidgh joined CBRE/NE in 2003 and previously served as an Associate and then Vice President of Client Services with the Downtown Brokerage group where he specialized in commercial brokerage transactions for tenants and landlords in downtown Boston. Prior to joining CBRE/NE, Taidgh began his career in the advertising and marketing industry for five years with a focus on brand planning and marketing research.

Jury for Student Awards

Jarek Bieda
Jarek is an architectural illustrator and digital design specialist. After receiving a Master’s degree in Architecture and Urban Design from Cracow University of Technology in Poland in 2004, he joined HOK’s Washington, D.C. office, where he established and led the Design Support Group. His team used complex 3D modeling, rendering, and digital fabrication techniques to create renderings,
animations, and concept physical models for project presentations. In 2014 he founded DIG, a creative illustration studio specializing in architectural imagery and digital design.

Jarek’s illustration work has been featured in numerous publications and has received industry recognition. He also remains an active member of the Rhino3D user community and has released a number of Rhino3D scripts and plugins. He established DIG to serve clients by integrating digital design processes in the art of illustration. Originally from Cracow, Poland, Jarek currently lives and works in Washington, D.C.

Jeremy Kay
Jeremy is the founder of studioJDK – a multi-disciplinary design studio focused on visioning and illustration for architecture, interior design, urban design and environmental branding. Having worked previously with several leading design
firms such as Communication Arts and LRK Architects, Jeremy has gained valuable experience in branding and visioning for companies like Wendy’s and personalities like Willie Nelson to vibrant entertainment venues like LA Live. He has
designed millions of square feet across a wide range of projects; drawing from his belief that architecture, planning, graphic design and branding are the most successful when blended together into a distinctive vision. Jeremy’s unique
visualization style combine the best of traditional and digital media, enabling his work to convey and capture the design principles and practices that reinforce his commitment to making great places. His images have been featured in such
publications such as the Wall Street Journal, Denver Post and 3d World magazine.

Carlos Cristerna
With Neoscape since 2005, Carlos leads the studio’s film and 3D animation teams. His background in architecture, balanced with an established artistic expertise, is reflected in all aspects of his work, each piece deftly choreographed for its intended audience. As 3D visualization director, Carlos oversees Neoscape’s teams of digital artists to ensure the most accurate portrayal of project design, creating a deliberate mood and atmosphere that supports project brand messaging. His decade of experience encompasses everything from architecture, design, and film, and provides him with an enviable skill set that makes him a finalist for multiple architectural illustration awards annually. He has received several awards and recognition including the ASAI Award of Excellence in 2009 and the 2010 ASAI Formal Award in addition to having his work in publications such as Ballistic Publishing’s Expose and Elemental books. Most notably, in 2013 he oversaw a project that received ASAI’s prestigious Hugh Ferriss Memorial Prize. He graduated with a Bachelor of Architecture from the Universidad Autonoma de Sinaloa.

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Founded in 1986 in the United States, the ASAI is comprised of professional illustrators, architects, designers, teachers, students, corporations, and anyone engaged in the serious pursuit of Architectural Illustration. The central purpose of ASAI remains the improvement of architectural visualization worldwide.

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Email: HQ@asai.org

 AIA Institute Honor Award Recipient

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